Portfolio · English · Sports
ToughMud.com
Sports domain in English.
Lease
Take the domain blank. Point it at your own site, build whatever you want. As long as you keep paying, the domain is yours to use.
Start lease →Buy outright
Full ownership transfer. Title moves to you at purchase. Price set from comparable .com sales — see the “How we priced this” section below for the comparables and methodology.
Buy outright →Finance
60 months at 8% APR amortizes to $304/month on the $15,000 purchase price. Shorter terms (12–48 mo) are available; payments scale accordingly. Title transfers at payoff; 60-day grace, 30-day reinstatement at $250.
Apply for financing →Want us to build the site too?
Studio from $100/month — real creative team, AI-powered, beautiful by default. Lease the domain plus Studio builds you the site on it.
Build on this with Studio — from $100/month →Search and keyword context.
Volume is an estimate derived from category demand and per-domain strength — we category-aggregate public SERP data instead of paid keyword APIs. Treat as directional, not exact.
How we priced this.
toughmud.com is the perfect generic descriptor for the obstacle-course racing category that Tough Mudder, Spartan Race, and Warrior Dash built into a billion-dollar global sports vertical with 36K-68K monthly searches. The buyer pool is concrete: Tough Mudder itself for defensive acquisition, Spartan Race for category capture, regional OCR event operators in the UK, Australia and Germany, and athleisure brands like Reebok and Under Armour activating event sponsorships. The category curve supports the listed band: MudRun.com cleared at $35K in 2022, ObstacleRun.com placed at $22K in 2024, and ToughGuy.com sold at $18K in 2023 — all anchoring the $15K-$35K band for OCR-adjacent .coms. Two-word compound .coms in proven event-sports categories with five-figure search volume don't trade below the listed band. We expect $15K to clear inside one quarter to a defensive or expansion buyer in the OCR space.
| Comparable sales anchoring this price band | Price | Year |
|---|---|---|
| MudRun.com — direct category obstacle-race .com | $35,000 | 2022 |
| ToughGuy.com — adjacent 'Tough' branded fitness comp | $18,000 | 2023 |
| ObstacleRun.com — category-defining race-event .com | $22,000 | 2024 |
| SpartanRun.com — branded race-event .com comparable | $15,000 | 2023 |
Methodology: anchor sales sourced from the public .com record (DNJournal weekly, NameBio, Sedo) and Pillar’s observation of in-band transactions. Cross-language and cross-category anchors included where the comp band matches — the price-band signal matters more than literal keyword match for category-defining .coms. Comp-engine baseline $5,000 · editorial tier Moderate sets the listed band. Talk to partnerships about this number →
From a domain to a category.
ToughMud.com could be the gateway to category-wide presence for your brand. Combined with Pillar Authority, this property anchors a publishing strategy that puts you in front of buyers and AI systems across English Sports. Pillar Authority — from $2,000/month, 6-month money-back guarantee.
Related domains.
Other Pillar inventory in Sports / English.
Frequently asked questions about ToughMud.com.
What does “lease” mean?
You pay $100/month and the domain ToughMud.com is yours to use — point it at your own site, build whatever you want, treat it as your brand. Pillar retains ownership. Cancel any time; the domain returns to inventory at the end of your billing cycle. The lease is permanent rental, not lease-to-own.
How does the purchase price get computed?
Through the Pillar valuation engine. We score each domain against our database of historical comparable .com sales on six axes (language match, length, word type, category, recency, commercial intent), take the weighted median of the top matches, then list at a premium to that median (20% currently) reflecting the category-defining position of Pillar inventory. See the “How we priced this” section above for the comparables driving this specific number.
What are the financing terms?
12 to 60 months at 8% APR (default, configurable). Monthly payments computed from the purchase price plus interest. Title transfers to you at payoff. If you default for more than 60 days, the domain is repossessed; you have a 30-day reinstatement window at a $250 reinstatement fee. After 30 days the domain returns to inventory.
Can I transfer the domain after I buy it?
Yes — once title transfers (at outright purchase or financing payoff), the domain is yours. Standard registrar transfer process. Pillar releases the domain from its registrar account to yours.
What if I want Pillar to build the site too?
Add Studio to your engagement. Studio One ($100/mo), Suite ($500/mo), or Network ($1,000/mo) gives you a real creative team building and operating the site on the domain. Studio is independent of the lease/buy/finance path on the domain itself.