Portfolio for agencies
The inventory you wish you could broker from.
You’re an agency. A client just told you they want a name — a real name, a single-word .com, in Spanish or French or English — and they want it this quarter. You spend three days at NameBio and Sedo, surface a couple of options that cost half a million, present them, watch the client’s budget reaction, and the conversation goes quiet.
Pillar holds the inventory you wish you could broker from. 100,000+ premium properties under management or active acquisition. Spanish, English, French at public-library scale; Portuguese, Filipino/Tagalog, Indonesian, Swahili through the Discovery Process. Lease at $100/month, buy outright at transparent comparable-sales-based pricing, finance over 12-60 months at 8% APR. White-label-able when the client doesn’t need to know where the name came from.
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How agencies work with Pillar.
The public library.
7,000+ categorized public-list domains. Filter by category, language, audience. See lease price ($100/mo) and purchase price (auto-computed from comparable sales) on every row. Show the client a shortlist in 15 minutes instead of three days at NameBio.
The Discovery Process.
$250 NDA-gated curation service. 5-business-day SLA. 10-25 curated domains matched to category, language, audience, budget, timeline. The bridge from the public list to the full 100,000+ private portfolio.
Transparent pricing.
Every domain has its comparable-sales context visible on the per-domain page. Your client sees the comparables and the discount; the price is defensible. No opaque markup, no “trust me, it’s worth this” conversation.
Three transaction paths.
Lease for $100/month (Pillar retains ownership; client uses it as long as they pay). Buy outright (title transfers). Finance over 12-60 months at 8% APR (title transfers at payoff). Match the path to the client’s cash flow.
Studio for the actual site.
When the client needs the site built too, Studio is right there at $100/mo (One), $500/mo (Suite), $1,000/mo (Network). White-label-able for your agency. You manage the relationship; we build and operate.
Authority for category presence.
When the client’s win condition is category-wide presence, Authority is structured for resale. $2K-$25K+/month, 6-month money-back guarantee, white-label margins available for agency partners.
Start browsing.
Browse the public library. For client briefs that need more depth, begin Discovery for $250 — the partnerships team delivers a curated shortlist within 5 business days.
Questions for this segment.
Do agencies get a discount or commission?
Yes — we have a white-label agency partner program. The structure: confirmed agency partners get preferred pricing on Studio (the white-label tier), agency margins on Authority resale, and first-look access to Discovery shortlists. The program is light-touch — no exclusivity required, no monthly minimums. Reach out to set up the agency account.
Can my client buy directly, or does it have to go through me?
Either. The library has direct purchase paths on every per-domain page. If your client prefers to transact directly and you’re structured to bill separately for the agency work, we’ll support it. If you prefer to handle the transaction and pass the domain through your agency, the agency partner program supports that flow with the appropriate margins.
Can I use Pillar inventory for client work without identifying Pillar as the source?
Yes. The white-label model is built in. Your client sees an agency-branded site running on a premium domain. Pillar operates the infrastructure invisibly behind the scenes. The agency relationship is yours; Pillar is the operational layer beneath.
What if my client’s budget is below the public-library purchase prices?
Lease at $100/month is the entry point for budget-constrained clients. The domain isn’t owned by the client (Pillar retains title) but they can use it as long as they keep paying — effectively a perpetual rental. When the client’s budget grows, the same lease can convert to purchase with financing over 12-60 months at 8% APR. Multiple paths, same inventory.
How quickly can I get a shortlist for a client brief?
Public library: minutes. The category/language/audience filter narrows 7,000+ public-list domains to relevant candidates almost instantly. Discovery: 5 business days from the $250 fee being paid. If your client’s timeline is tighter than 5 days and the brief is large enough, we can scope an expedited Discovery on a case-by-case basis.
Are domains in Pillar inventory clean (no penalty history, no spam association)?
Yes — that’s a core part of the operating discipline. Domains in the inventory have been acquired through standard registrar channels, vetted for prior content history, and held in stewardship rather than churned through scam content. For agency client work where domain reputation matters, the inventory’s cleanliness is one of the key advantages over auction-site acquisitions.